Normalization of deviance, according to American sociologist Diane Vaughan, is the process in which deviance from correct or proper behavior or rule becomes culturally normalized.

Nov 3, 2014 · “Social normalization of deviance means that people within the organization become so much accustomed to a deviation that they don’t consider it as deviant, despite the fact that they far …

Jun 11, 2018 · Diane Vaughan developed her theory of the normalization of deviance in The Challenger Launch Decision. She details how, during the developmental phase of the Space Shuttle Program, …

Normalization of deviance occurs when members of an organization become so insensitive to departures from standard practices or, deviant practices, that it no longer feels wrong. The process …

The normalisation of deviance is a subtle but pervasive phenomenon that can have catastrophic consequences. It occurs when deviations from established processes, standards, and best practices …

The normalization of deviance occurs when actors in an organizational setting, such as a corporation or a government agency, come to define their deviant acts as normal and acceptable because they fit …

Vaughan describes this phenomenon as occurring when people within an organization become so insensitive to deviant practice that it no longer feels wrong. Insensitivity occurs insidiously and …

Recommendations - Normalization of Deviance Early Intervention. Become vigilant about deviant behaviors and practices, and be ready to take aggressive steps to stop their occurrence before they …

Nov 29, 2025 · Learn the normalization of deviance: the process where risky exceptions become accepted as standard operating procedure. The normalization of deviance is a sociological and …

While the infamous “O-rings” were found to fail, extreme pressure to meet the launch date resulted in normalization of deviance across time, ranks, and disciplines and deemed the root cause of the …