The Epsilon identity solution and consultancy arm Sapient are in focus while Publicis is also taking over Microsoft’s sizable ...

Pomo is an AI startup that helps companies make marketing decisions faster. It just raised $4.5 million in seed, led by ...

As consumers grow increasingly fatigued by repetitive advertising, businesses must adopt more advanced and evolving ...

Clicc AI introduces an AI-driven solution that helps agencies streamline campaign oversight, improve efficiency, and ...

The shift from T-shaped to M-shaped reflects rising baseline expectations, where breadth is standard and differentiated value comes from multiple areas of depth.

From default settings to reporting, here’s how ad platforms shape performance — often making results look better than they are.

New study explores how marketing technology stacks, automation, and AI integration are reshaping how companies acquire, engage, and retain ...

Last week, the SSP Kargo announced a closed beta of its AI unified buying platform, Project Kera. The ad agency, Wpromote, is an early tester.

The marketing agency Netpeak announced an online meetup titled “Marketing Pet Brands: Strategy, Marketplaces, Ads — ...

New HIPAA‑compliant digital marketing system targets clinics in Orange County, CA with SEO, paid ads, reputation ...

Southern California agency celebrates landmark year, expanding AI-driven SEO and Google Ads management portfolio for ...