Discover how gamification enhances engagement in non-game environments, its benefits in business, potential pitfalls, and why it connects with innate human psychology.

With the new year approaching, millions of people will turn to apps to help them get fit, save money or learn something new.

We demonstrated that our long-term bet on product innovation, modern technology, and regulated markets can scale very ...

The following article was posted on the Knowledge@Wharton website on February 11, 2014. In 2011, a game called Foldit caused a sensation by solving a decades-old scientific mystery in just three weeks ...

How to use gamification to increase the adoption of your enterprise application Your email has been sent Jump to: Gamification is the application of game design principles in non-game environments.

Gamification was always just behaviorism dressed up in pixels and point systems. Why did we fall for it? It’s a thought that occurs to every video-game player at some point: What if the weird, ...

Gamification in healthcare is gaining momentum, with attempts to apply gaming principles to improve patient clinical outcomes. This trend establishes the need for a “digital practitioner” who channels ...

We've heard of gamification in HR and in the workplace, but what about gamification in scrum and agile methodologies—specifically in tech settings and businesses? According to the Society for Human ...

In an era of dwindling attention spans and relentless digital noise, brands face an uphill battle to capture — and keep — consumer interest. Traditional advertising no longer cuts it; passive ...

Computational psychiatry is an interdisciplinary field dedicated to modeling cognitive, emotional, and behavioral aspects of psychiatric conditions using ...

Deep under the Disneyland Resort Hotel in California, far from the throngs of happy tourists, laundry workers clean thousands of sheets, blankets, towels and comforters every day. Workers feed the ...

Flight simulator video games can benefit a pilot in training, provided they understand the gamification limitations.