Discover how simple random sampling ensures accurate and unbiased population research, offering efficiency and fairness over ...

Learn how acceptance sampling improves quality control by evaluating random samples. Discover its methods, benefits, and historical significance in manufacturing.

KANSAS CITY — Entrepreneurs have awaited the return of in-store sampling, long regarded as a valuable tool for driving brand awareness and reaching new consumers. But over the past year as the ...

We’ve done product sampling for a number of clients, and it’s a very effective way to influence buying behavior for a brand. An Arbitron* study indicates that 2/3 of people will take a free sample ...

The first skin care company that will roll out the improved sampling packets is Origins, who helped develop the new format. For a growing number of beauty brands, having a purpose helps their products ...

New research has led to a model that assesses the short- and long-term effects of in-store product sampling on sales of both the products offered on sample and competitive products. In big box stores, ...

Advertisers serve ads to try and sell products. But what if they skipped over the ad completely and instead just handed products straight to the consumer? That’s the idea behind Swish, a startup that ...

Amazon is experimenting with product samples as a paid service for CPG brands looking to increase sales. Maybelline and Folgers are two brands that have been sending product samples out to customers, ...

Members-only e-Commerce fashion retailer Rue La La has expanded its partnership with e-Commerce media network and product sampling company BrandShare to deliver more free product samples to its ...