Brand partnerships have become a cornerstone marketing strategy in the quick-service restaurant category, offering mutual benefits for chains and their collaborators. From celebrity endorsements to co ...
ANN ARBOR, Mich.--(BUSINESS WIRE)--Amid rising food prices and shifting consumer preferences, the restaurant industry is facing a dilemma of “super size” proportions. The brands that succeed will be ...
Restaurant Brands International is proving resilient against a cautious consumer, posting higher quarterly sales driven by its Tim Hortons chain and a pickup from Burger King’s international ...