A new large-scale study shows that interactive, tailored text messages can improve medication adherence by 14 percent. "The program results far exceed our expectations with 44 percent refill rate in ...
Interactive email campaigns have higher engagement rates when compared to traditional email messages, according to a recent study by Experian Marketing Services. When compared to non-interactive ...
This executive interview with Jack Philbin, chief executive officer and cofounder of Vibes, sheds light on Rich Communication ...
Dynamic email, a new feature that Google is currently rolling out to Gmail, aims to make emails more useful through interactive elements. Several companies, including Google itself, is already taking ...
Slack releases its team's ongoing projects that could further enhance its functionality, in line with the company's tagline, "Be less busy." This transparency method may reportedly help developers ...
It has been weeks since Apple’s iOS 10 launched. By now, you’ve likely seen a surprise or two flash through your text messages. It might have been a preview image for a website. It could’ve been a ...
Regulations, outdated systems and security concerns make financial change feel more like chess than a sprint. But in customer engagement, standing still means falling behind. Enter RCS (rich ...
In June 2018, Google rolled out Messages for web, a browser-based version of the Messages app that lets users send text messages from their PC via the messages.android.com domain. However, it was in ...
It has been weeks since Apple’s iOS 10 launched. By now, you’ve likely seen a surprise or two flash through your text messages. It might have been a preview image for a website. It could’ve been a ...