According to the USPTO - A trademark can be any word, phrase, symbol, design, or a combination of these things that identifies your goods or services. It’s how customers recognize you in the ...

Many brand owners are familiar with the value of registered trademarks, which safeguard the goodwill cultivated between mark holders and consumers by reducing confusion as to the source of the ...

This is an Insight article, written by a selected contributor as part of WTR's co-published content. Read more on Insight As a major consumer market, China has always attracted the attention of ...

“The tension between patents and trade dress protection is most evident when the alleged trade dress (or aspects thereof) has been disclosed in a utility patent.” Patents and trademarks protect ...

Trademarks and registered designs are powerful tools available to brand owners to protect their consumer-facing visual business elements. In China, registered design protects “how an article looks” ...

This is an Insight article, written by a selected contributor as part of WTR's co-published content. Read more on Insight India is currently the world's fourth largest economy, and its economic growth ...

Building a strong brand is crucial for the success of any business. In the early stages of a startup, founders can start the brand-building process by protecting their intellectual property, ...

A registered community design, often referred to as an "RCD," is the European equivalent to a U.S. design patent. Similar to a U.S. design patent, an RCD only protects the ornamental or outward ...

Trademarks are used by businesses to signal the origin of their goods or services to consumers, assuring customers of consistent quality and helping to promote the brand.The use of a trademark in ...