Add Yahoo as a preferred source to see more of our stories on Google. Bulgari is shedding its skin—again. To celebrate 75 years of its most seductive design, the Roman jeweler has managed to put a new ...

“The first consideration that we had was the snake,” Fabrizio Buonamassa Stigliani, Bulgari’s executive director of product creation, told Robb Report of the company’s new Garden of Eden-themed high ...

Serpenti turns 75 this year, and the house is going all out celebrating the diamond anniversary of its enduring icon. To commemorate the occasion, the Roman jeweler is adding four new pieces to its ...

Bulgari’s iconic Serpenti design is the definitive power piece. The symbolic snake exudes a sense of seduction and boldness, and women have harnessed that spirit for decades. When Charlize Theron ...

Bulgari and the watch department at Phillips auction house have teamed up to create a 50-piece special edition of the Octo Finissimo that imbues the contemporary design with distinctive vintage flavor ...

Typically, a Serpenti design forms a loop, with the animal’s head meeting its tail below the wearer’s collarbone. This piece embodies a thoroughly modern and less literal presentation—no small feat ...