In the ever-evolving landscape of app development, developers and businesses are constantly seeking innovative ways to monetize their applications. One approach gaining significant traction is the ...

The app economy is projected to hit $614 billion by 2026. A growing user base spending more time inside apps—averaging 4.2 hours daily—is a good driver for growth. Subscription revenue had begun ...

Adpub, Aurora Mobile’s app monetization platform, has already established itself as a trusted solution for developers to maximize advertising revenue. By aggregating SDKs from over ten major ...

Recent times have seen several big brands and even smaller business invest heavily on applications. Marketing consultants strongly advise brands that apps are a sure-shot way of improving consumer ...

SINGAPORE, Jan. 7, 2026 /PRNewswire/ -- adjoe, global leading provider of mobile advertising solutions specializing in rewarded ads, announced a landmark partnership with LINE, Taiwan's premier ...

Choosing a monetization strategy is an important piece of your business plan, so you want to be sure to get it right. The strategy you choose will be based on the desires of your particular user base ...

Ulyana Guseva shares her journey to Head of Advertising Sales at Citymapper and offers advice for women in mobile marketing.

IronSource said it plans to acquire mobile advertising and app monetization company Tapjoy for $400 million. The deal is part of an ongoing consolidation trend in the mobile marketing ecosystem as ...

The mobile advertising system has exploded — but it’s also left many overwhelmed and confused. In this series titled “Maximizing Mobile Ad Monetization” and presented by Supersonic, publishers learn ...

Home improvement startup Houzz is the focus of Apple's latest Developer Insights series, which highlights the impact mobile apps, and Apple Pay integration in particular, have on creating a successful ...