Writing is a tough experience for international students. There is no doubt about that. There are several major pitfalls that ESL students can discover when writing. It’s a good idea to know what they ...

An advertorial is an advertisement written in the form of editorial content and designed to look like a news article, providing the reader with valid information about your product or service.

Native advertising has emerged as a relatively new way of marketing. As the word “native” suggests, the advertorial looks and feels just like an article to the reader with similar features of content ...