Forget the economic downturn: Internet Advertising Bureau figures suggest that Australian advertisers spent $1.5 billion on internet ads in the year ending 30 June: a 27 per cent increase over the ...

Let’s dig into the relative performance of Zeta Global (NYSE:ZETA) and its peers as we unravel the now-completed Q3 ...

Not many people realize that contextual advertising is a multi-billion dollar software-as-a-service category. Yet if you look closely at Google AdWords, Microsoft AdCenter and Yahoo!'s newly launched ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. I often hear the following: “My board is concerned we’re giving up value by not investing in ...